Ohh! By Gum

Ohh! by Gum is a right-on clothing and lifestyle store, whose products are made from raw materials that are either recycled or sourced from eco-friendly (and organic) farmers. Everything is humanely produced – think natural, vegan and biodegradable dyes – including its labour force. Covetable apparel brands include Seasalt, Chalk, Frugi kidswear and bags by Lefrik, runners by Philip Hog and baby caboodle by Turtledove London.