Advised Assets Group is a subsidiary of Great-West Life & Annuity Insurance Company, which provides a range of health care, life and disability insurance, annuities and retirement savings plans and services. The company has been providing customized products and services for executive benefit and liability funding in the business insurance market since 1983. Great-West has more than $35 billion in assets and has served more than 5 million Americans through a range of managed care, life and disability insurance, and retirement savings products and services. Great-West is part of the Great-West family of companies, which has been in business for more than 100 years. It is a wholly owned subsidiary of Great-West Lifeco. Advised Assets Group is located in Greenwood Village, Colo.