In operation for more than 15 years, Source Marketing offers a range of brand communication and media planning and buying services. It provides direct, viral, and event and experiential marketing solutions. The company also offers packaging, partner marketing and production management services. Source Marketing provides promotion, research and shopper marketing solutions. The company serves the energy, personal care, banking, software, retail, pharmaceutical, entertainment, food and beverage, and health and wellness industries. Its clients include Panasonic Corporation of North America, Coldwell Banker and Reckitt Benckiser Group. In addition, Source Marketing offers analytics and direct marketing services. The company works in collaboration with Hip Cricket and Interscope.