Starbucks
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Starbucks, a renowned coffee company, offers a diverse menu featuring handcrafted beverages and a variety of customization options, including no extra charge for non-dairy milk alternatives. The company also emphasizes a commitment to community and sustainability through various social impact initiatives and partnerships, such as their collaboration with Brazilian fashion brand FARMRio.
As part of their customer engagement strategy, Starbucks provides a rewards program that allows members to enjoy exclusive benefits, including a free handcrafted drink with their first qualifying purchase. Additionally, customers can take advantage of free refills of hot and iced brewed coffee or tea during their store visit, enhancing the overall experience of staying at Starbucks locations.
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