Established in 1987, Richard Petty Driving Experience is one of the leading motorsports entertainment and automotive service companies in the world. It conducts the National Association for Stock Car Auto Racing-style stock car drive and ride-along sessions, as well as offers various programs in safe driving and auto riding. The company also provides mobile marketing and production services to the film industry. Its mobile marketing services include show cars, pit boxes and pit stop tire challenge. The company additionally organizes more than 3,000 car-racing events in over 25 locations throughout the United States. Headquartered in Concord, N.C., Richard Petty Driving Experience operates facilities in Atlanta, Chicago and Las Vegas.