Dialog Marketing Services is a full-service relationship marketing and communications company. It works with clients to establish and build long-lasting relationships with their current and potential customers. The company focuses on increasing the value of customers experiences in the areas of brand loyalty, potential switch and informative content. It offers some of the advanced analytic capabilities for the ongoing enhancements and adjustments of a range of campaigns by utilizing a multichannel approach. By using predetermined data, Dialog Marketing Services develops individualized program that reaches clients customers on their terms. The company is a subsidiary of Redi-Direct Marketing, a worldwide provider of technology-based sales and marketing systems and related solutions.