Operational for more than 23 years, Creative Marketing Alliance Inc. is an integrated marketing firm based in Princeton Junction, N.J. The firm provides a range of marketing programs, high-impact creative services and single-source association and event management for clients on a regional, national and global scale. It operates three divisions: CMA Marketing and Communications, CMA Association Management and CMA Healthcare Marketing. CMA Marketing and Communications is a full-service marketing and communications firm implements research-based, strategic marketing programs driven by measurable and creative communications tactics. CMA Association Management has successfully served a diverse range of professional and trade association clients through comprehensive executive, financial, membership and event management strategies. Besides, CMA Healthcare Marketing offers health care marketing communications expertise to clients ranging from health care manufacturers to health care service businesses and providers.