The Mechanism is a multi-disciplinary design agency with offices in New York, London and Durban, South Africa. We provide visual and user interface design, front and back-end development and content optimisation services to clients ranging from SMEs to Fortune 500s in North America, Europe, Africa and, in conjunction with our strategic partners in The United Arab Emirates, in the Middle East. Our services are guided by our commitment to delivering Web sites, Intranets and Extranets that are on-brand, easy to use and cost-effective to manage. Founded in 2001, The Mechanism was launched on the principle that success in new and traditional media would demand much tighter execution throughout multiple media and customer messaging channels. Since then, experience has proven that the distinctive characteristics of each medium and touchpoint offer unique opportunities for accomplished designers and developers to create memorable, powerfully branded experiences simultaneously in electronic and physical environments. Our mission is to bring that seamlessness between channels to our clients' businesses. We do this by using our time-tested skills, processes, tools and techniques to deliver rich user experiences and rock solid technology platforms.