Established in 1940, Pierce Coach Line offers transportation services for school children. The company employs safety directors and drivers and maintains a fleet of air-conditioned buses. It provides group charters, as well organizes day tours and school trips. The company also conducts a variety of events that include sports, parades, and bar and bat mitzvahs. Pierce Coach Line organizes outing sessions for senior citizens and companies. Additionally, it offers traffic safety-related educational programs for children. The company operates a repair shop and is located in Roslyn, N.Y. Pierce Coach Line is a part of Pierce Recreation and also operates Willow Bus Service.