Coventry First offers a range of financial solutions to serve the needs of businesses and families. The company offers life insurance plans. It also provides variable annuity rescue options. Operational for more than 20 years, Coventry First serves the insurance and capital markets. It offers analysis and assessment services. The company s SWAPP product upgrades the credit rating of insurers and creates additional disposable income by eliminating future payments. Coventry First is a part of Coventry, which has been recognized as one of the leading, privately held companies in the United States by the Inc. magazine. The parent company is a subsidiary of The Coventry Group.