BenBella Books is engaged in publishing a range of nonfiction/ fiction books. It also publishes books on health/nutrition, business/finance, popular science and other categories. Additionally, BenBella Books publishes the Smart Pop series, a line of entertaining critical examinations/essays on pop culture television, movies, comics and books for young adult readers. It markets its books through both traditional marketing as well as online marketing. Its list of nonfiction titles include The China Study, The Cure for Alcoholism and Finding Serenity, while fictional titles include thrillers, science fiction and other books, such as Death Masque and Eternal, to name a few.