Cattle Baron

Cattle Baron Restaurants, founded in 1976 in Portales, New Mexico, has established itself as a beloved steakhouse brand across the Southwest, known for its commitment to quality and tradition. With a focus on fresh, scratch-made meals and a legendary salad bar, Cattle Baron continues to delight both regulars and newcomers with its warm hometown hospitality.

The brand was launched by U.S. Air Force veteran Jeff Wilson, who transformed a former steakhouse into a culinary destination that emphasizes fresh ingredients and a welcoming atmosphere. Today, Cattle Baron operates multiple locations throughout New Mexico and Texas, proudly serving hand-cut steaks and a variety of comforting dishes that feel like home.

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