Guild

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1100 S Lamar Blvd
Austin, TX 78704
+1 (512) 623-7480
http://theguild.co

The Guild, founded in 2016 by Brian Carrico and Chris Herndon, was a collection of 16 apartment hotels strategically located across seven U.S. markets, designed to offer guests spacious, vibe-centric accommodations in lively urban neighborhoods. Despite their innovative approach, which blended hotel amenities with apartment-style living, the company closed its doors in 2023 after facing challenges in scalability and profitability.

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