Minocqua is a town in north-western Oneida County, Wisconsin, United States. The population was 4,859 at the 2000 census. The census-designated place of Minoqua is located in the town.
Minocqua was officially organized on March 13, 1889. There are differing explanations for its Chippewa name, one of which is that Minocqua means "Noon Day Rest." The name is also said to be derived from the Ojibwe word Ninocqua, meaning noon day rest. The town might also be named after a tribal chief named Noc Wib or Minocquip. The town was probably first known as Maniwaki. Another explanation for the name may refer to the fact that the town is an island surrounded by several lakes (aqua). Residents call Minocqua the "Island City".
In 1891 the town consisted of 29 saloons, two hotels, two general stores, a small market and about 15 homes. In 1912, a fire which started across from where the post office sits today destroyed most of the buildings along Front Street. Locals tried to stop the fire with dynamite but that was a mistake and it blew the roof off and expanded and accidentally burned down 14 other commercial buildings.