Paradise is an incorporated town in Butte County, in the northwest foothills of California's Central Valley, in the Sierra. The town is considered part of the Chico Metropolitan Area. The population was 26,218 at the 2010 census, down from 26,408 at the 2000 census. Paradise is some 8 miles (13 km) east of Chico and 100 miles (160 km) north-northeast of Sacramento.
The town of Paradise is spread out on a wide ridge which rises between deep canyons on either side. These canyons are formed by the west branch of the Feather River to the east, and Butte Creek to the west. The Paradise area extends northwards from Paradise to include the unincorporated town of Magalia and smaller communities such as Stirling City to the far north. Elevations in the town range from around 1500 to 2300 feet (450 to 700 m), steadily increasing as one travels northwards. The town is approximately 8 miles (13 km) east of the city of Chico, and 10 miles (16 km) north of the Oroville area.
According to the United States Census Bureau, the town has a total area of 18.3 square miles (47.5 km²), over 99% of it land.